Ottawa Senators: The Hill We Choose

Your team is your team is your team. That’s how Ottawa Senators fans have felt for years, this platform gave it a voice. A call to rally behind through the ups, downs, wins, loses, boneheaded trades, the runs, and the years your dead last.

CCO: Natalie Armata / ACDs: Erik Wiwchar, Curtis Chapman / Video Editor: Alex Humilde

IN-ARENA LAUNCH VIDEO:

The platform launched during the Sens home opener to a sold out crowd.

OOH:

After opening night, OOH creative showed up all over the city.